Let $0$ denote the initial object, and let $1$ denote the terminal object of some category. Let $\times$ and $\uplus$ denote the product and coproduct, respectively. Recall that in the category of sets, the initial object is the empty set and a terminal object $1$ is a singleton set, and these are not isomorphic.
However, binary products and coproducts cannot coincide in a category where initial and terminal objects are not isomorphic (they are isomorphic e.g. in categories of modules, since $\{0\}$ is both initial and terminal).
Why?
By the universal property of initial and terminal objects, for each object $A$ we have a unique arrow $i_A : 0 \rightarrow A$ and $t_A: A \rightarrow 1$. It follows that the only arrow $0 \rightarrow 0$ is the identity $\mathrm{id}_0$, and the only arrow $1 \rightarrow 1$ is $\mathrm{id}_1$.
Is there a morphism of signature $k: 1 \rightarrow 0$? If we can find such an arrow, then $i_1 \circ k: 1\rightarrow 1$, and by uniqueness $i_1 \circ k = \mathrm{id}_1$. Similarly, $k \circ i_1 : 0 \rightarrow 0$, so $k\circ i_1 = \mathrm{id}_0$. This means that $k$ constitutes an isomorphism between $0$ and $1$. There is, of course, no morphism of signature $k: 1 \rightarrow 0$ in the category of sets.
Now consider the product $0 \times 1$. By definition, we have a projection morphism $\pi_0: 0 \times 1 \rightarrow 0$.
Is there a morphism of signature $m: 1 \rightarrow 0\times 1$? If there is, then we have $\pi_0 \circ m: 1 \rightarrow 0$, so by the previous argument the initial and terminal objects are isomorphic. Needless to say, there can be no morphism $m:1 \rightarrow 0\times 1$ in the category of sets (in concrete terms, the product of an empty set with a singleton set is empty).
However, for the coproduct, there is a morphism of signature $\iota_1: 1 \rightarrow 0 \uplus 1$ by definition. If the initial and terminal objects are not isomorphic, then there is no morphism of signature $1 \rightarrow 0 \times 1$, and so $0 \times 1$ is not the coproduct. In particular, $0 \uplus 1$ does not coincide with $0 \times 1$ in the category of sets.
This is why Qiaochu Yuan told you to try and write down the "standard inclusion" to find out that it doesn't exist. In particular, there is no inclusion of $1$ to $0 \times 1$.