When you have two ideals $I$ and $J$, the product ideal $IJ$ is defined as all elements of the form $\sum_{i=1}^k r_i s_i$, with $r_i\in I$, $s_i\in J$. Likewise a product of three ideals $I$, $J$, $K$ is all elements of the form $\sum_{i=1}^k r_i s_i t_i$, with $r_i\in I$, $s_i\in J$, $t_i\in K$, and so on.
This means elements of the ideal $I^n$ have the form $\sum_{i=1}^k r_{i_1} r_{i_2} ... r_{i_n}$ with $r_{i_j}\in I$. In general there's no other structure.
If we have generators for $I$ we can do a little better. Suppose $I$ is generated by $s_\alpha$ with $\alpha \in S$, where $S$ is some indexing set. Then an element in $I$ is of the form $\sum_{\alpha \in S} r_\alpha s_\alpha$, where $r_\alpha \in R$ are almost all zero, but otherwise arbitrary ring elements. This representation is typically not unique. Now $I^2$ is generated by elements $s_\alpha s_\beta$, with $\alpha, \beta \in S$, and any element in $I^2$ is a finite linear combination of these. Elements of $I^3$ are finite linear combinations of $s_\alpha s_\beta s_\gamma$, with $\alpha, \beta, \gamma \in S$, and so on.
As an example, take $R=\mathbb{Z}[x,y,z]$, and let $I=(x,y,z)$. Then $I^2=(x^2, y^2, z^2, xy, xz, yz)$, $I^3=(xy^2, yx^2, xz^2, zx^2, yz^2, zy^2, x^3, y^3, z^3,xyz)$.
Hope that helps.